Why every CEO should write a business book before stepping down. Turn leadership experience into intellectual real estate that builds lasting authority.

A cardiologist spent seventeen years perfecting minimally invasive cardiac procedures. Her patient outcomes ranked in the top 2% nationally. Her surgical innovations reduced recovery time by 40%. Yet when she Googled her own subspecialty last month, the first page featured a physician she'd never heard of, someone with half her experience but a recently published book on heart health. She closed her laptop and asked herself a question that's now haunting thousands of physicia

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